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Marketer Development Program: Session 1

Available to Liberty Mutual and Safeco appointed agents
This session is closed: Use links below to see info on April and October sessions

Through Liberty Mutual’s unique Marketer Development Program (MDP), your agency’s dedicated marketer will build a comprehensive marketing strategy to drive growth and boost retention.

The Marketer Development Program is a four-week, virtual training program.

Participants spend 10+ hours each week attending instructor-led webinars, completing self-paced study and implementing the marketing tactics learned in the program.

Participants learn the core capabilities needed to boost the value of your agency, including how to:

  • Build a solid referral program
  • Foster repeatable referral sources
  • Improve your digital marketing and web presence
  • Develop your community presence
  • Implement a variety of marketing campaigns, such as cross-sell and lost souls
  • Strengthen your brand
  • Track key growth metrics to determine return on investment

Please reach out to your Safeco and/or Liberty Mutual territory manager to register.


Mon, Tue, Thu: 10 a.m. PT

Liberty Mutual Agents: Learn More Safeco Agents: Learn More


March 4
March 28
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Liberty Mutual
Manny Barbosa
Specialties: Agency branding, video, social media, niche & new markets
Location: Seattle, WA
Shannon Chatman
Specialties: Relationship marketing, agency talent and culture, reputation management, RISE
Location: Seattle, WA