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Research Report

How Technology Drives Growth for Small Commercial Agencies

Technology tools are transforming the world of small commercial insurance. This research report explores the trends, what they mean for agents, and how the fastest-growing small commercial agencies are using digital tools.
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Research Report

What Insurance Agency Talent Wants in 2023

The research team at Liberty Mutual recently asked more than 1,100 independent insurance agency leaders and team members about the characteristics of their ideal employment situation. The answers reveal key benefits and perks agency leaders can offer to attract and retain top talent.
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Research Report

2023 Outlook: The State of Women in Independent Insurance Agencies

Hiring, promoting and retaining more women is good for business. In this update on our research on women in independent insurance agencies, we explore how agencies can better support women and empower them to lead.
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A New Guide

The Agent for the Future Playbook

This playbook explores the keys to success for insurance agencies in 2023 and beyond. It also offers curated resources to help guide strategy and decision-making.
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Research Report

The State of Digital in Independent Insurance Agencies

Digital tools can help agencies demonstrate their value and create streamlined customer experiences. It can also be a helpful growth lever – our research found that highly digital agencies grow, on average, 70% faster than other agencies.
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Research Report

Building Inclusive Insurance Agency Cultures

The research team at Liberty Mutual and Safeco Insurance surveyed 730 independent insurance agents to learn about how to create inclusive workplace cultures. Learn about first steps to DEI and how it can benefit your agency.
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How Technology Drives Growth for Small Commercial Agencies
Research Report

How Technology Drives Growth for Small Commercial Agencies

Our research revealed the technology tools that are helping small commercial agencies grow.

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How to Improve Your Insurance Agency’s Online Reputation

How to Improve Your Agency’s Online Reputation

Today’s customers rely on online reviews and ads to find businesses. Here’s how to optimize your agency’s online presence.

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Featured Resources

Read Advice from Winning Agents

Read agency success stories and get actionable advice from top agents on the strategies that work for them.

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5 Ways to Create More Leadership Opportunities for Women in the Insurance Industry

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