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Technology Resources for Small Commercial Insurance Agents

By 2025, 80% of business-to-business sales interactions will occur in digital channels, according to the Gartner report, The Future of Sales in 2025. Small commercial clients are no exception to this. They are increasingly shopping online for insurance and expecting streamlined digital experiences to complement the expertise…

According to recent Liberty Mutual research, agencies that prioritize adopting digital capabilities grow 70% faster than other agencies – and those capabilities include everything from fundamentals like e-signatures and social media to more advanced tools like paid social ads and chatbots. Looking for digital tactics that can…

As the director of innovation at Insurica, one of the largest privately held independent agencies in the nation, I am a leader on an incredible team that harnesses data to push our people and revenue forward. We let the data tell us how we can drive efficiency and improve the…

POWERS Insurance & Risk Management is a niche-focused agency. This year, we had planned to focus on four different niches: private client, cannabis, construction and hospitality. Historically, hospitality was our largest niche for premium. This year has been challenging, to say the least. However, POWERS, is on track to turn…

I started in the insurance industry right out of high school, and here I am 52 years later – an agent, risk consultant and overall insurance maven at L. Calvin Jones in Ohio. The last thing I ever thought I’d do was add “cyber diva” to my list of roles.

What role should technology play in insurance? The answer to this question varies depending on who you ask. Insurtech innovators might say that every process in the industry is ripe for atomization and digitization. Customers might ask for easy ways to reach their agent and access their policy information online.

As more and more customers rely on online reviews, social media recommendations, and personalized ads, it’s increasingly important to manage your online presence and reputation. Your efforts will determine much of the success and growth of your insurance agency now and in the future. See what steps you can take…