Insurance Journal recently named Baldwin Krystyn Sherman Partners (BKS) in Tampa, Florida, its “2016 best agency to work for.”

The distinction is a result of a very intentional strategy to build a culture that attracts talented people and then nurtures loyalty.

In this video, agency partners and staff share specific strategies for finding the right people, recognizing talent, delivering continuing education and coaching, and using employee feedback to make BKS a better organization.