Video

The secret to choosing the right tech for your independent agency

Great tech should be quiet. When it works the way it’s meant to, it becomes your agency’s most reliable partner – supporting your day-to-day operations without creating noise. In this video, AFTF Advisor Dale Steinke explains why the best technology simply works in the background to help your team succeed.

Technology that works like a partner

When great tech is quiet, your systems fit the way you already work. Your team can move through tasks without friction, get the information they need fast, and stay focused on what matters most – your customers. Quiet systems build confidence and trust. They help your agency feel more efficient, organized, and responsive.

Why quiet matters

If your tools constantly need explanation or create frustration, they’re too loud. Dale shares how to choose technology that integrates naturally with your workflow. The right tools stay out of the way, simplify your process, and help your agency run with quiet confidence.
Great tech should be quiet because simplicity keeps your agency moving – efficiently, effectively, and without unnecessary noise.

Keep it simple, keep it quiet

As you explore new tools, focus on how technology feels to use. If it’s simple, intuitive, and quietly efficient, it’s the right fit.

Explore the full Future Focus video series for more ways to help your agency grow smarter, stronger and ready for what’s next here.

Follow Dale on LinkedIn for more advisor insights and musings about insurtech, AI and other pertinent technology talk and upcoming events here.