Publication: IA Magazine
Date: October 2, 2017
Jacquelyn Connelly, IA Magazine Editor, speaks with Tyler Asher, Safeco Insurance President, about how independent agents need to embrace digital capabilities.
“Historically, agents have really excelled at providing great customer service. But that customer service has always been done one way,” says Tyler Asher, president of Safeco. “Agents are at a disadvantage if they’re not willing to think about how they should offer service differently over time.”
Read the full article at IA Magazine, Cognitive Dissonance: The Time to Invest in Digital is Yesterday